A Small Detail
With a Surprisingly Big Story
The next time you see a Coca-Cola bottle with a yellow cap, you may look at it differently.
It isn’t simply a strange version of the familiar red-capped bottle.
It’s connected to a religious holiday, a decades-old relationship between a major American company and its consumers, and a specific change in the recipe.
For many people, the most interesting part may be the fact that the yellow cap can signal a sugar-sweetened version of Coca-Cola that is produced specifically for Passover.
And that’s why something as small as the color of a bottle cap can reveal a story that most shoppers never knew existed.
So if you ever see a yellow-capped Coca-Cola sitting beside the regular bottles, now you know: it’s not a mistake, and it’s definitely not just a new color.